Forward by design.

We are a strategy and design agency that amplifies ideas, products, and people making the world a better place.

The Good Kind Agency for social impact
What We Do

We help organizations with purpose tell their story.

Stories are what connects us and inspires us to make progress happen. How we shape those stories and how we express them have the power to change the world and bring humanity forward.

We work with purpose-driven brands, companies, and social impact initiatives to help them communicate their story through branding, digital, film, and campaigns. We work with a wide array of clients who are helping improve the human experience, one small seed planted at a time.

Areas of interest

We design delightful experiences.

It's never been more important to level up your communications game and stand out from the crowd. We help create progress by translating strategic insights into beautiful and engaging touchpoints that drive your audiences to action.

Web design and CMS
Our Core Values

Abundance mindset

We focus on the upsides, sharing knowledge, growing, and offering value at every turn. We believe good things are always around the corner and we are dedicated allies in helping bring them to life.


We thrive when we tap into a diversity of people and their wisdom. We share our work often and we continuously discover, learn, and iterate as a team. Our process leads to smooth and successful projects.


People and relationships come first for us. We genuinely care about our clients and their mission. We apply mindfulness, empathy, and humility into all of our interactions.

Agency Team
Our Team

Good people, good work.

We are an integrated and distributed ecosystem of diverse people that operate at the intersections of culture, strategy, technology, and design. We are a careful balance of creators, thinkers, and organizers. We focus on what truly drives projects to success; by carefully putting together teams of value-aligned people collaborating on projects they truly care about.

Because we love what we do and why we do it, we provide more than just services - we put our hearts and soul into everything we do.

Ryan Orr
Chairman and Co-Founder, Chronicled

"Good Kind was absolutely phenomenal to work with. They are in the top 10% of agencies for strategic design, product marketing, and branding work."

You're in caring and trusted hands
Ryan Orr